Kraken vs Bullish: Hur dessa kryptobörser jämförs

If you’re new to crypto, choosing the right exchange is a crucial step that will shape your digital asset journey. But with so many options now available, as well as important factors to consider such as fees, customer support, and trading tools, finding the platform that is best for you can be daunting.

Kraken is a long-established name dating back to 2011 and with millions of clients across the world. With a range of investment products suited to all experience levels, industry leading customer support and hundreds of assets available, Kraken stands out from the competition.

Bullish has a strong institutional focus and appeals to professional investors with its central limit order book and automated market making combination that delivers tight spreads and deep liquidity in supported markets.

Before you choose, it’s important to know the core principles, security practices and key capabilities of each exchange so you can make an informed decision.

This Kraken vs. Bullish comparison breaks down several common and crucial aspects to help you choose which platform is best suited to your goals.

Kraken grundades 2011 i USA och är ett av de tidigaste och mest etablerade namnen inom kryptovalutaindustrin. Börsen lanserades mindre än två år efter Bitcoins debut och har fått globalt erkännande för sitt starka fokus på säkerhet, operativ transparens och en användarupplevelse av hög kvalitet.

Idag betjänar Kraken fler än 15 miljoner kunder i över 190 länder. Dess erbjudanden sträcker sig från flaggskeppsplattformen Kraken för enskilda investerare, till kraftfulla allt-i-ett-handelsplattformar för avancerade och institutionella handlare via Kraken Pro-plattformen och Kraken Desktop-appen.

Krakens institutionella svit omfattar spot-, marginal-, terminsmarknader, staking och OTC-handel för kvalificerade kunder. Kraken investerar också mycket i utbildning genom Kraken Learn, som stöder både nya och erfarna handlare.

Med huvudkontor i Wyoming understryker Kraken sitt engagemang för ansvarsskyldighet med rutinmässiga Proof of Reserves, en praxis som introducerades i branschen redan 2014. Det var också den första kryptobörsen som listades på Bloomberg Terminal, vilket hjälpte till att överbrygga klyftan mellan traditionell finans och digitala tillgångar.

Med regleringslicenser på nyckelmarknader inklusive USA, Kanada, Storbritannien, EU och en historia av att bistå i fall som Mt. Gox-fordringsägare, har Kraken byggt upp ett rykte för stabil, compliant verksamhet som gör det till en betrodd destination för dem som söker en säker och varaktig kryptobörs.

Founded in 2020 by Brendan Blumer, Bullish is a cryptocurrency exchange with a strong emphasis on regulatory compliance, transparency and institutional-grade market infrastructure. The platform caters to professional and institutional players over retail, offering its services in 50+ jurisdictions. As of 2025, it trades publicly on the New York Stock Exchange (NYSE:BLSH).

Bullish’s stack consists of spot, margin and derivatives trading, complete with modest levels of leverage. Its modern infrastructure is engineered to support high volume and API usage, making it particularly attractive to quantitative traders, market makers and institutions. Beyond its core offering, it also recently launched Bullish Social — a blockchain-based Web3 social platform.

Bullish’s well-rounded suite, high-throughput design and commitment to compliance separate it from some of its offshore competitors who operate with less regulatory clarity. As a professional venue, it also stands out against consumer-oriented platforms and legacy exchanges.

Bullish doesn’t target global accessibility, favoring jurisdictions with regulated markets over worldwide coverage. Additionally, it is much more restricted in both its asset support and its maximum leverage than retail-focused competitors.

These are not necessarily downsides for serious traders and institutional investors. However, consumers may be better served by competitors with familiar interfaces, better accessibility and broader asset listings.

As one of the longest standing cryptocurrency exchanges, Kraken’s reputation and consistency over the years have attracted a loyal and ever-growing clientbase. Founded in 2011 and headquartered in Wyoming, it has thrived in bull and bear markets alike, delivering a secure, trustworthy and innovative investment platform.

Kraken’s deep-rooted commitment to security and transparency still shines through today. With their powerful infrastructure combined with compliance-ready products, clients can trust that their funds and data are safe.

While Bullish specializes in institutional-grade trading, Kraken provides the best of both worlds — offering user-friendly solutions for entry-level investors, as well as advanced tools for high value traders.

Krakens produktekosystem är utformat för att stödja ett brett utbud av handelsstilar och erfarenhetsnivåer. Användare kan handla när de är på språng med dess strömlinjeformade mobilapp eller utnyttja mer avancerade verktyg via Kraken Pro, som erbjuder detaljerad diagramanalys, anpassade ordertyper och marknadsdata i realtid.

Plattformen stöder spothandel för alla användare, med marginalhandel (upp till 5x hävstång) och terminskontrakt (upp till 50x hävstång) tillgängliga i berättigade regioner. Institutionella kunder och kunder med högt nettovärde kan få tillgång till ytterligare tjänster via Krakens OTC-disk och Kraken Prime-erbjudande.

Utöver handel erbjuder Kraken kryptostaking på över 21 tillgångar, med belöningar upp till 17 % APY beroende på myntet och nätverksförhållandena. Användare kan tjäna passivt genom att staka tillgångar som Ethereum (ETH), Solana (SOL) och Cardano (ADA) direkt via plattformen.

Kraken stöder också globala digitala betalningar via Krak, en funktion som gör det möjligt för användare att skicka krypto eller kontanter utan transaktionsavgifter.

Under 2024 lanserade Kraken sitt Ink Layer-2-nätverk byggt på Optimisms SuperChain, vilket ger en sömlös brygga mellan centraliserade börser och populära DeFi-protokoll.

För dem som vill fördjupa sina finansiella kunskaper erbjuder Kraken Learn utbildningsresurser som täcker allt från grunderna i blockchain till avancerade handelsstrategier.

Bullish focuses on providing a regulated trading environment, with products aimed at high networth individuals and institutional clients. Its core offering is spot and margin trading with up to 3× leverage for eligible users, as well as perpetual and dated futures contracts on major cryptocurrencies like BTC, ETH and SOL with up to 7x leverage.

These derivatives are only offered in select jurisdictions to professional and institutional traders. Bullish also provides API access for algorithmic traders, alongside connectivity options designed to handle high-volume strategies.

Recently, Bullish has expanded its ecosystem through Bullish Social, a Web3 social platform where users can connect, share content, and interact with token-based features.

Kraken provides a wider, more comprehensive product set than Bullish. Beyond core spot and margin trading, it offers futures and margin trading, stock and ETF investing, zero-fee global payments, advanced staking and emerging services such as ICO access, AI-driven automation and access to proprietary funding.

On Kraken, clients have more markets, tools, and opportunities in a single platform. This breadth and pace of innovation are why many choose Kraken over Bullish.

Kunder kan få tillgång till över 600 kryptovalutor på Kraken, inklusive stora som Bitcoin (BTC) och XRP (XRP) samt en mängd altcoins, från memecoins till liquid staking tokens.

Det finns också över 11 000 courtagefria ETF:er och aktier tillgängliga att handla direkt i Kraken-appen. Och för kunder på berättigade platser kan de investera i xStocks, som är tokeniserade versioner av dessa aktier.
Kraken stöder uttag och insättningar i tio stora fiatvalutor, vilket gör det snabbt och bekvämt för globala kunder att finansiera sina konton.

Valutor som stöds inkluderar:

• USD (amerikansk dollar)

• CAD (kanadensisk dollar)

• GBP (brittiskt pund)

• EUR (euro)

• JPY (japansk yen)

• AUD (australisk dollar)

• CHF (schweizisk franc)

• ARS (argentinsk peso)

• MXN (mexikansk peso)

• BRL (brasiliansk real)

Det finns också 15 stablecoins som stöds, inklusive Tether (USDT), USDC och USDG.

Bullish’s offering is limited with a little over 50 cryptocurrencies available, six stablecoins and two different fiat currencies with USD and EUR.

Many of the supported assets on Bullish are restricted by the specific regions’ legal requirements.

Kraken appeals to users who want access to hundreds of cryptocurrencies and thousands of commission-free ETFs, all from within the same streamlined platform.

From leading tech stocks such as Tesla and Apple, to DeFi tokens and memecoins, Kraken not only supports the most popular assets across TradFi and crypto, but also provides powerful tools for trading these assets.

Krakens volymbaserade avgiftsmodell är nivåindelad och transparent för att stödja både professionella handlare och tillfälliga investerare.

Med maker-avgifter som börjar på 0,25 % och taker-avgifter på 0,40 % finns det också rabatter tillgängliga för individer och institutioner med hög volym. Med en Kraken+-prenumeration kan dessa avgifter elimineras helt för berättigade kunder upp till vissa månatliga volymer.

De flesta krypto- och fiatinsättningar är gratis, med vissa undantag beroende på transaktionsmetod och specifik tillgång. Kraken betonar också transparens genom att visa alla avgifter innan en transaktion bekräftas, vilket säkerställer att kunderna är väl medvetna om eventuella avgifter i förväg och undviker kostsamma överraskningar.

Bullish offers competitive maker and taker fees, charging no maker fees on spot markets, while taker fees start at 0.01% but vary depending on trading volume, market and location. For margin and derivatives, fees are volume-based and differ by product, with details published in Bullish’s fee schedule.

Fiat deposits and withdrawals are only supported in USD and EUR, and associated banking fees depend on the method used. Users should check the latest information, as costs vary by region and payment type.

While Bullish might appeal to high-value traders and institutions thanks to their competitive pricing, Kraken’s equally competitive volume-based fees is a model friendly to beginners and experts alike.

Clients also benefit from Kraken’s broad fiat support — including USD, EUR, GBP, JPY, and more — making deposits and withdrawals more flexible compared to Bullish’s limited USD and EUR coverage.

Additionally, Kraken reinvests its fees into core business areas such as the exchange’s award winning customer support, industry leading security and an expanding product set.

Kraken anses allmänt vara en av de säkraste kryptoplattformarna i branschen. Sedan starten har Kraken aldrig upplevt ett intrång som resulterat i förlust av kundmedel, ett påstående som få andra börser kan göra.

Kunder drar nytta av ett flerskiktat kontoskydd, inklusive 2FA med passnycklar, PGP-e-postkryptering, detaljerade API-nyckelbehörigheter med intervallgränser, konfigurerbar kontotidsgräns, realtidsövervakning för misstänkt aktivitet, vitlistning av uttag och inställningar för huvudnyckel.

Kraken var pionjär inom Proof of Reserves 2014 och fortsätter att leda branschen med regelbundna, oberoende verifierbara revisioner. Denna kryptografiska procedur gör det möjligt för kunder att personligen granska hur deras kontosaldo backas upp av verkliga tillgångar, när som helst. Kraken innehar också ISO/IEC 27001:2013-certifiering, SOC 2 Type 2-revisionsöverensstämmelse och driver ett robust offentligt bug bounty-program.

Bullish emphasizes a regulatory-first approach, operating under the supervision of the Gibraltar Financial Services Commission. The platform employs a layered security model, including two-factor authentication (2FA), encryption of data in transit and at rest, as well as strict withdrawal controls.

User assets are primarily held in cold storage, with only a small portion kept in hot wallets for liquidity purposes. Bullish also integrates real-time risk monitoring and institutional-grade custody standards.

While it has not experienced any major security breaches since launch in 2021, Bullish does not currently publish Proof of Reserves. Instead, it relies on regulatory compliance and third-party audits to verify solvency and asset protection.

Kraken is recognized as one of the most secure exchanges in the world. The majority of assets are held in offline cold storage, supported by regular Proof of Reserves audits and over a decade-long history without major breaches.

While Bullish emphasizes regulatory compliance and institutional safeguards, Kraken’s long track record of security and transparency provides greater reassurance to retail and institutional clients.

Kraken är känt för sin responsiva och professionella kundtjänst, som erbjuder flera supportkanaler för att möta olika användarbehov. Kunder kan få tillgång till livechatt dygnet runt med riktiga mänskliga agenter, skicka in förfrågningar via e-post, eller (i utvalda fall) tala direkt med en supportspecialist via telefon.

Krakens flerspråkiga supportteam kan hjälpa användare på över ett dussin språk. Detta hjälper företaget att betjäna sin globala kundbas mer effektivt.

Börsen har också fått höga betyg i kundnöjdhet och erkändes som vinnare av Best Use of AI in CX (Europe) vid Customer Centricity World Series. Dess fokus på tydlighet, empati och snabbhet i att lösa problem fortsätter att utmärka Krakens kundupplevelse i en konkurrensutsatt miljö.

Bullish provides customer support through its Help Center, email and ticketing system. Clients can browse self-service articles or submit a request for assistance via the platform.

Unlike Kraken, Bullish does not currently offer live chat or phone support, and available language coverage is limited to English. Its support services are more limited in scope compared to leading competitors such as Kraken, who provide real-time assistance and multilingual support across a number of different communication channels.

Kraken appeals to users who want access to hundreds of cryptocurrencies and thousands of commission-free ETFs, all from within the same streamlined platform.

From leading tech stocks such as Tesla and Apple, to DeFi tokens and memecoins, Kraken not only supports the most popular assets across TradFi and crypto, but also provides powerful tools for trading these assets.

Kraken and Bullish both emphasize security and regulatory compliance, but they take different approaches. Bullish is a newer, institutionally focused exchange with tight spreads and low fees, but it has limited fiat support, a narrower range of assets and restricted customer service. Its design appeals to advanced traders who value regulated infrastructure and a streamlined experience.

By contrast, Kraken offers a more comprehensive platform for both individuals and institutions. With 500+ supported digital assets, advanced trading features, crypto staking, Proof of Reserves audits, and 24/7 multilingual support, Kraken is built for clients who want transparency, choice and long-term reliability.

Bullish may appeal to institutional participants seeking a regulated environment, but for most retail and professional traders, Kraken provides the broader, more versatile option.